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authentic chai crafted to activate the power within

small batch • chef crafted • sustained released energyShop now
Tiger Purrr chai is crafted to activate the power within

The tale behind Tiger Purrr

we set out to make a premium chai of mesmerising contrasts. flavours fierce but elegant. exotic asian ingredients, sourced from jungle to mountain. every sip leaves you feeling pure and energised.

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bespoke blend | chef crafted

Have you heard the one about the chai lover who walked into a chef’s kitchen? It’s not a joke, it’s our brand story.

Tiger Purrr chai is meticulously crafted by Mark Jensen, executive chef and the taste-maker of the world’s most awarded Vietnamese restaurant, Red Lantern — famous for its delicious clash of the authentic and the experimental.

serving anti-ordinary chai tea

Welcome to the slow buzz

Unlike coffee which sledgehammers your body with caffeine, Tiger Purrr chai is all about that pure, slow-release caffeine that gives you sustained stamina to do your thing, whatever it is. While it’s not decaf, it’s a deliciously gentle buzz.

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shamanically activated chai tea

for a positive charge

Pauline Nguyen, our co-founder and one of the visionary tastemakers behind the acclaimed Red Lantern restaurant, imbues all our pure ingredients with a positive charge, activating them for better digestion and absorption. You’ll feel it from sip to soul.

Tiger Purrr anti-ordinary chai tea canisters

Proudly small

The “Big Chai” industry churns out cheap powder and concentrate to satisfy the masses. Not our cuppa tea. We’re proudly small batch and obsessed with premium quality, thoughtfully sourced ingredients. We only use authentic ctc (cut, tear and curl) grade Assam tea and hand roast all our spices.

Anti-ordinary in every way

we're taking a stand against the negative practices of the "big chai" industry. that's why we're anti-artificial, anti-preservatives, anti-additives, anti-single use tea bag packaging, anti-pesticides and anti-concentrate. we keep things pure. it's what we leave out that makes us stand out.

Chai chat

The beauty of being anti-ordinary In a world where compliance and conformity to social norms is mainstream, there is a...
Chai Lovers of the World – with Alysia James When it comes to chai, we've discovered a vibrant and passionate chai subculture that's anything...
Couples that Purrr Together – with Johny & Jess Hanna Tiger Purrr Chai Lovers: Johny & Jess Hanna Where do you live? We live together with Johny's...
WTF is a Dirty Chai and what’s so good about it? If you are a tea lover AND a coffee lover like me, and VARIETY is...
Chai Lovers of the World – with Debbie Pask Tiger Purrr Chai Lover: Debbie Pask Where do you live? I live on 10 Acres of...
Chai Lovers of the World – with Christopher Speller Tiger Purrr Chai Lover: Dr Christopher Speller Where do you live? I live in Northern Virginia...
tiger purrr zodiac guide

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