The story of Tiger Purrr
It was in November 2020, at a Spiritual Entrepreneur Retreat in Byron Bay, in the midst of a global pandemic, that two friends heard the first sounds of the Tiger’s Purrr.
Pauline Nguyen (a highly awarded and celebrated taste maker, restaurateur, international speaker, author, developmental coach and shaman) and Emma Scott (a brand strategist and multi-award winning designer) shared a common bond: the deep need to create something of exquisite quality, something uniquely flavoursome, something anti-ordinary.
The two friends are monomaniacal about the things that matter most.
Their obsession, in that location, in that space and time: to create a premium chai that represented the essence of who they were.
Repulsed by the plethora of sickly sweet, powdered, chemical-laden chai they had consumed in their travels, they concocted something extraordinary. Something of rare craftsmanship. Something of restrained elegance. Something that respected the generations before them. Something oh so delicious.
When Pauline coyly asked Emma, “have you ever tried activated chai?”, both jumped up from their seats with excitement and a deep knowingness. This day, this hour, this moment, was the birth of Tiger Purrr.
With a combined 45 years of entrepreneurial stripes earned, Tiger Purrr came to be. Anti-ordinary chai for those who understand flavour, discern quality and appreciate purity. A fiercely elegant recipe crafted with the expertise of Mark Jensen, the master chef behind Red Lantern, the most awarded Vietnamese restaurant in the world.
Tiger Purrr is an impossibly delicious blend of integral flavours, that provides a slow-release positive charge to support stamina and flow; allowing the courageous outliers of the world to go out, create and be the change they want to see in the world.
A fiercely elegant blend of whole-leaf assam tea, cassia, cardamom, clove, ginger, star anise, fennel seed, szechuan pepper, angelica root. Designed to help boost vitality.
Description
Crafted by the taste-maker of the world’s most awarded Vietnamese restaurant, Red Lantern Sydney – famous for its delicious clash of the authentic and the experimental.
Masterfully blended by Executive Chef Mark Jensen, this whole-leaf Assam tea combines angelica root, renowned for its immune-supporting benefits, with a carefully balanced selection of traditional chai spices, including cassia, cardamom, clove, ginger, star anise and fennel seed. A delicate Szechuan pepper finish adds a gentle warmth, creating a complex and layered ritual that awakens the senses while offering comfort in every sip.
Activated for a positive charge, this blend is intentionally crafted to not only taste indulgent but to support a balanced, feel-good moment in your day.
- Whole-leaf Assam tea for a bold, malty base
- Traditional spiced chai blend with a unique Szechuan pepper finish
- A fiercely elegant flavour profile
- Activated for a positive charge
Why You’ll Love It:
This is more than just a chai - it’s a daily ritual. Rich, nourishing, and energising, this chai brings together indulgence and intention in every sip.
- Comes as a stylish keepsake reusable canister.
- Includes our double lid system - the external lid to keep form and structure and an internal golden lid to secure freshness and flavour.
- Includes a mini booklet detailing multiple ways to make Tiger Purrr chai.
Start with the Tiger Purrr Original Blend Chai 150g canister and then refill with our Tiger Purrr Original Blend Chai 150g refill pouch.
We offer flat-rate shipping within Australia
- Standard shipping (2-8 business days): $10
- Express shipping (1-4 business days): $15
International shipping
- Standard shipping calculated at checkout (6-27 business days)
